Hope For Vloggers – Lancome Signs Michelle Phan

Lancome has signed Michelle Phan to be their official video blogger!  I think it’s awesome, and here’s a bit from their official release that shows why they picked her:

“Phan’s YouTube channel has more than 500,000 subscribers and her videos have been viewed more than 117 million times. She began posting videos to YouTube in May 2007 and quickly became known for a signature style comprised of her melodic voice, easy-to-follow steps, black-and-white title pages and lullaby-like music. Her videos run the gamut from transformations into Snow White and Barbie to eye makeup tutorials to club makeup how-to’s.”

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